Dave Birchall
Share Worthy
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Sydney Google Analytics Freelancer

How does YOUR google Analytics implementation measure up?

If you can manage what you can't measure and you're having problems measuring, then you really are in trouble!

If l you feel that your google analytics implementation just does tell you what you want to know then I'm here to help. I've not only been building websites and drawing up on Google Analytics for 15 years or so, but I have also built a certain appreciation for dash boarding and analysis in business process management. Concepts like theory of contains and continuous improvement come in handy when it comes to diagnosing where your website is failing to deliver leads or ecommerce revenue.

Moving youR set up beyond simple page view metrics

We need to match the KPI's that your business uses to the those metrics available in analytics. We can extend your set up to report on interactions with the page such as scroll depth, watching a video to build up the complete picture and understand your website better

Dave's Experience

Dave has been building websites on a range of platforms for over 15 years. He has run ecommerce stores on both a small and large scale.

He has led digital teams in digital marketing and conversion rate optimisation for some of Australia's Leading brands.

He is data driven and scientific in his approach and regularly tests new ideas. He holds all the certifications you need including adwords, analytics and mobile sites.


I take enormous pride in my work and I want to leave you feeling completely satisfied with with my service. I personally guarantee that you will be happy with the work we do together. Together we can squeeze more leads and more revenue from your website. 

Common Problems

  • Poor data quality.  
  • ​Basic set up
  • Referral spam 
  • Missing Data, eg search terms, demographics
  • Reports are not concise
  • Users need scheduled reports
  • Missing ecommerce data

How I can Help?

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    ​eCommerce data set up
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    Goal set up
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    Google Tag Manager Implementation
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    Scroll Data, In page interactions and events
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    Custom and Scheduled Reports Set up
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    Filtered to remove ghost referrals
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    Google Analytics Audits

Request a Call

Would your like more leads and more Revenue from your website?

 Start the ball rolling by requesting a call to discuss how to we can take your digital marketing to the next level.


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